Visual Social Networks…..emerging trend?

People mostly perceive with sight and it should not be a surprise that it’s images and visuals that grab the attention. And when people see something nice they want to share.

In terms of social media and social networks we see that the trend is to”go visual” and simple. That’s also the cause of PinterestInstagram and Twitter where users share visual information – photospictures andvideos. Why should brands care about this phenomenon?

I came across the following infographic The Rise Of The Visual Social Networks, as during the last year social networks became even more oriented toward visual elements. This infographic explains this phenomenon and highlights facts of new Facebook time-line, twitpic and more. More importantlyit shows why should brands care and focus on the visual elements. Mostly because visuals lead to increased engagement and generate more referral traffic. So it’s a wise decision to invest in visuals, show “personality” of the brand and with crowdsourcing gives the “power to the people”.

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~ by digivine on May 2, 2012.

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