Multi-Screen Strategies

We are today surround by screens which deliver us content we want in a comfortable and intuitive way. Most of these devices speak to each other and converse to give you the best experience that you desire. As marketers it is very important for us to understand this delivery of experience to our customers and audiences.

The content we create and share should be friendly to be ported across these different screens with customized interactions enable specifically for each one of them. it is challenging not just because of the diverse screen sizes and input methods, but because how different the contexts are in which these gadgets are used.

The following slideshow gives you a perspective on what are the key elements we need to think about which designing products and services for these “Ecosystem of Screens”. This is courtesy of a research by a German design consultancy Precious for strategic design and visual languages.

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~ by digivine on June 13, 2011.

One Response to “Multi-Screen Strategies”

  1. It is innovative and could work in emerging markets.

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